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Gratona

Gratona for Gift Officers

Know the person.
Move the relationship forward.

Prepare for the conversation, build a thoughtful plan, and follow through on what you promised. Gratona brings your portfolio, donor context, and next moves into one place.

With Tali, your AI development teammate.

Stewardship Hub

Your next conversation starts here.
Maya Chen · Managed relationship

Remember what matters to Maya.

Tutoring access. A promised update. A conversation to continue.

01
Know the relationship

Giving, interests, and past conversations

Context
02
Make a thoughtful next move

Share the promised program update

This week
03
Keep the story going

Record the conversation and follow-up

Next step
The relationship, the plan, and the next move.Illustrative example
Relationship intelligencePortfolio managementMoves managementPersonal stewardship

Stewardship, from plan to practice

The next move should mean something.

Build on the donor’s interests, your last conversation, and the commitment you made. Keep that context with the work.

From donor context to the next conversation

A promise worth following up on

Maya asked for a program update before her next giving conversation. Her relationship plan brings that promise back into view.

Illustrative relationship
gratonaStewardship

My portfolio

Relationships to move forward

This week
Relationship / next moveOwner
Maya Chen

Share the tutoring program update

Overdue move
Priya
Jordan Ellis

Prepare for the next conversation

Upcoming visit
Alex
Rivera household

Thank them for their first gift

Acknowledgement due
Priya
The promise, the next move, and the person responsible.
01

Walk in knowing the relationship.

Bring giving history, household connections, conversations, interests, and research into your preparation. Keep what you know about a person close to the work you are doing for them.

  • Donor and household context
  • Giving history and relationship interactions
  • Donor Intelligence with sources and confidence
02

Turn your strategy into a living plan.

Qualify a prospect, set a relationship strategy, and plan the moves that build toward a thoughtful ask. Keep your goal, target ask, and recorded giving clear as the relationship develops.

  • Qualification through ongoing stewardship
  • Relationship goals and target ask amounts
  • Cultivation, solicitation, and stewardship moves
03

Keep the promises that build trust.

A thank-you, a program update, a visit, a question to bring back to the team. Give each follow-up a date, record the conversation, and let what you learn shape the next move.

  • Tasks connected to the relationship plan
  • Contact history and communication guidance
  • A clear next step after each interaction

Tali, alongside your team

Spend your energy on the relationship.

Ask Tali to bring the relevant context together, prepare a donor briefing, or help draft a personal follow-up. Review the work with its sources, add your judgment, and take the next step.

Meet Tali
Ask Tali
“Help me prepare for Maya’s visit. Bring together her giving history, interests, and the last conversation.”
Relationship contextGiving historyNext steps

Inside Gratona · 1 min 51 sec

See context become a plan.

Follow a donor from giving history and Donor Intelligence to a saved follow-up task and a relationship-plan draft.

Recorded in a Gratona demo workspace. Edited for length.
Read the walkthrough
  1. Open the donor record to see recorded giving and recurring commitments.
  2. Review the existing Donor Intelligence profile, including its sources, confidence, and ask guidance.
  3. Write a preparation task, assign it, and save it with the donor record attached.
  4. Create a qualification-plan draft with a relationship strategy, interests to confirm, and communication guidance.

One connected fundraising CRM

The rest of your fundraising stays close.

Gifts, pledges, campaigns, events, and communications stay connected to the people behind them. Keep the context when a donor comes through a different part of your organization.

Built around the relationships you care for

Bring a relationship you want to move forward.

See how Gratona helps you prepare, plan, and keep the next step in view.

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Leading the team? Explore Gratona for development directors.