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Gratona
Gratona Fundraising

Fundraising workflows built next to your donor CRM.

Campaigns, recurring giving, pledges, grants, events, stewardship, reports, and donor follow-up, all connected to the same relationship record.

app.gratona.com/app/campaigns

Donations

$64,100

Commitments

461

The fundraising calendar, on one platform.

Most teams stitch campaigns, recurring giving, grants, and events across separate tools, then reconcile by hand. Gratona Fundraising runs them next to the donor record.

Campaigns and appeals

Run year-end appeals, match campaigns, and program asks with every gift, pledge, and follow-up attributed back to the donor record.

Recurring giving

Monthly giving with card updates, retries, and lapse alerts, so recurring revenue does not quietly erode while no one is watching.

Pledges and follow-up

Track pledges from the moment they are made to the moment they are fulfilled, with reminders and owners on every open commitment.

Grants

Funders, deadlines, requirements, documents, and outcomes tracked next to the relationship, not in a spreadsheet the deadline cannot find.

Events

Registration, check-in, sponsor pledges, and post-event follow-up, with every attendee and pledge landing on the donor record.

One relationship record

Every campaign gift, pledge, grant, and event pledge ties back to the same donor record your stewardship and reporting run on.

Stewardship Hub

Know who needs attention next.

The Stewardship Hub shows who needs attention, who owns the relationship, what is overdue, and what should happen next, so follow-up stops depending on memory.

  • At-risk donors and lapsing recurring gifts surfaced early
  • Open thank-yous and overdue touches with clear owners
  • Donor cohorts and movement, not just totals
app.gratona.com/app/stewardship

Stewardship Hub

Surfaces the work behind every relationship

Revenue

$26,100

up 55% vs last
Active donors

248

up 18%
Interactions

188

163 meaningful
Engagement

76%

meaningful rate
Open work

481

stewardship tasks

456 gifts waiting on a thank-you

$30,778 pending acknowledgement

The numbers

Current vs comparison

Revenue$26,100vs $16,840
Donors248vs 210
Interactions188vs 141

Cohort ledger: donor movement

New donors24+$8,420
Lost donors6-$1,960
Upgraded11+$5,310
Downgraded3-$740
Maintained180$11,070
Retained91%of prior cohort
app.gratona.com/app/events

Events

Next up: Spring Gala, registration to follow-up in one place

Upcoming

3

Registered

412

Checked in

0

Revenue

$24,800

Registration

Open for 3 events

Event day

Check-in ready

Follow-up

Aida queues thank-yous

Upcoming events

3 upcoming eventsRegistrations refreshed 2 min ago
Events

From registration to the follow-up that funds it.

Events end; pledges should not. Registration, check-in, and sponsor pledges land on the donor record, and the post-event follow-up becomes assigned work instead of a hope.

Scheduled reports

Send the right report at the right time.

Board packets, campaign recaps, grant outcome reports, and program summaries built from the same records, scheduled to go out when they are due.

  • Giving, retention, and coverage compose across modules
  • Multi-entity and multi-program rollups without CSV merges
  • Recurring schedules so reporting stops being a fire drill

Donor Health Dashboard

Total Donors

1,248

+64 this month

Retention Rate

91%

+3% vs last year

Avg Lifetime Value

$2,840

+$120 vs Q4

Churn Rate

4.2%

-0.8% vs Q4

Donor Segments

Monthly Recurring48639%
Annual Givers31225%
One-Time Donors29824%
Lapsed (90+ days)15212%
Aida for fundraising work

A teammate for the busiest weeks of the year.

Because campaigns, pledges, grants, and events live on the same record, Aida can draft appeal follow-ups, pledge reminders, grant report starters, and post-event thank-yous from real relationship history. Nothing sends without approval. Every recommendation includes source context.

Run your whole fundraising year from one platform.

Book a demo and see campaigns, recurring giving, grants, events, stewardship, and reports working on the same donor record.

Nonprofit Fundraising Software | Gratona